The Scoop: Since their launch in 2013, the DOWN online dating app provides blown up and assisted over 6 million singles do a tiny bit dance, make just a little love, and basically get down this evening. The application’s simple approach to matchmaking has generated their existing achievements and popularity among intimately energetic daters, therefore the team promises to develop thereon success when you look at the impending years. Any person seeking no-strings-attached black hookups can rely on as a result of end up being their particular wingman in an exclusive, enjoyable, and nonjudgmental matchmaking environment.
Its exciting to stay in the internet matchmaking industry today because marketplace is growing and modifying at an immediate speed. No business has an universal, foolproof rulebook for thriving within this world, so contemporary online dating services had to get imaginative to stand out and draw in singles.
That innovative nature has actually led to improvements in the manner folks fulfill one another, and contains allowed small startups to compete with major corporations.
This is not a period of time to play it secure. That is a period of time to innovate. While many dating businesses stick with the status quo and endorse love-centric dating, DOWN is designed to shake situations right up by encouraging hookup culture and representing the scores of singles whom, for whatever reason, only want to get set.
The DOWN dating app supplies a safe and anonymous destination where intimately effective adults is capable of turning internet based flirtations into traditional hookups.
In 2013, DOWN was first established as Bang With Friends to provide intimately active singles an effective way to go after the interactions they undoubtedly wish. The discreet matching tools and sex-positive environment has claimed over daters of every age group, and from now on the team expectations to help expand meet the membership base by growing into the proper way.
In 2018, the DOWN staff chose to branch removed from its father or mother company and start to become, yet again, an unbiased relationship service absolve to follow its moral code. That is something the application and its particular customers have as a common factor. DOWN appeals to cost-free spirits just who reject getting tied all the way down by any one person. These singles grab satisfaction within freedom in addition to their capacity to carry out what they want once they wish.
“this will be fun. Let’s see if i will bang!” had written Ron K. in a Google Enjoy analysis. “Cool software. No troubles to my end yet.”
Back once again to Basics With Easy, User-Friendly Features
DOWN aids a sexually energetic neighborhood more than 6 million customers worldwide, and it’s however expanding. The DOWN Dating Team informed us natural growth are going to be a top concern in 2019. Because they build on previous achievements and keeping real to the software’s founding mission, DOWN gets the possibility to become the most significant name in sex dating.
Like the customers, DOWN works under a straight-up, tell-it-like-it-is lifestyle and really love. The application’s developers have actually decluttered the interface and boiled it down to the necessities, so thereis no time-wasted on digital presents and various other extreme features. Singles visit, demand dates, find fits, to get communicating. Its as easy as that.
According to Mashable, the’s app’s primary objective is not difficult, and “its approach provides a decidedly frat-boyesque high quality that could attract a young user base.”
It is that sufficient? LOWER hopes that high quality and comfort will shine through and please people hoping to avoid complications within their private physical lives.
Inside the wake of a lot headline-grabbing internet based privacy scandals, DOWN has made an attempt to assure all users that their unique profile info and matches will always be properly unknown. DOWN’s online privacy policy breaks their data-gathering practices down into layman’s terms and conditions, therefore new users know precisely in which their own personal data is certainly going.
“You can trust all of us together with your information,” the team mentioned. “LOWER is focused on maintaining that depend on and thinks the dedication starts with getting very transparent and upfront about how exactly we collect, use, and disclose your own personal data.”
Since it out of cash from its moms and dad organization, DOWN has additionally eliminated all exterior adverts and reoriented the software becoming all about users meeting the other person and starting up. Today the profits should come from premium subscriptions, not advertising income. That sets many stress on the group to ensure the app is really worth the client’s financial investment.
DOWN might not have any fancy improvements in the docket, nevertheless however intends to wow singles with a polished and streamlined internet dating experience.
“we’ve some lighter moments stuff up all of our sleeves for the next 12 months,” the DOWN Dating professionals guaranteed united states. “We’re specifically concentrated on making certain that the audience is giving a sustainable product and obtaining back once again to basics.”
An Honest method to Sex-Positive Dating
The online dating sites scene is crude on some people’s thoughts. After becoming strung along, endured up, and jilted, singles can forget about that relationship is meant to be enjoyable. It’s supposed to be butterflies in tummy and giggling in room. Otherwise, what is the point? LOWER is designed to deliver the fun back once again to the online dating world and provide on the web daters grounds is excited about going out and satisfying new-people.
DOWN’s methods empower singles to get back power over their unique really love everyday lives when you’re truthful about their desires and needs. There’s really no should be coy right here. The DOWN neighborhood does not consider sex a shameful secret, and it rewards honesty. Unlike relationship-oriented matchmaking platforms, this groundbreaking application does not attempt to distance it self from the hookup society or refute the consumers the easy joys of a sexually productive life style.
“We think countless singles are tired of the guessing video games whenever they have matches on various other applications,” the DOWN Dating group stated. “they truly are having difficulties to educate yourself on simple tips to go out really within this fearless brand new matchmaking application globe. We are looking to lead the way to much better matchmaking and setting up.”
With that in mind, DOWN has ready it self some easy targets for 2019. The team examined the app’s user task progress and made a decision to centralize their efforts on improving the user experience. Meaning a cleaner appearance, faster reaction occasions, and much more top quality fits. The group will focus on fostering a sex-positive community that delivers on its claims to users.
“We believe singles wish quick, truthful matchmaking with a shorter time used,” the team told all of us. “our very own goal would be to provide an easier experience with a lot more individual pleasure from min one.”
DOWN Liberates Singles Worldwide
DOWN’s choice to go out of the mother or father company and get it alone is actually a bold step, but this is certainly a period for bold movements. The internet dating industry is wide open, and success is grab anybody who is able to work out how to offer singles what they want. DOWN moved all in on the indisputable fact that many singles want sex.
In the past number of years, DOWN made a reputation for alone in an aggressive industry by welcoming the hookup tradition and providing singles easy access to the appealing time leads they really want. This judgment-free sex-positive neighborhood promotes men and women to pursue hot dates while keeping their own sex lives regarding DL.
Given that DOWN has actually freed alone from business passions, the team intends to perform the job correct and please its consumers with easy yet effective matching functions.
“LOWER continues to be about truthful, sex-positive dating, therefore we’re still the main pure hookup application,” the DOWN Dating group said. “we wish to distribute intercourse positivity and sincerity and help people around the world become more successful in their matchmaking resides.”